The Franchise Freaks Podcast

We’re Freaky for Franchising

Franchise Freaks began as a playful moniker within our agency’s team, celebrating our mutual passion for Entrepreneurs and Small Business Owners.

We’ve successfully boosted numerous franchise brands that stumped other marketing agencies. Our “Franchise Freaks” community has expanded to include clients and industry pals, and we’re thrilled to invite them to join us on this podcast to dish out top-notch marketing wisdom for franchise brands!

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A Unique and Growing Franchise System with Craig Sherwood

Welcome to The Franchise Freaks Podcast, presented by Thunderly. This podcast is for – and by – people who are freaky for franchising.

Today’s guest is Craig Sherwood, Senior Vice President, Development at The Joint Chiropractic.

Episode 211: PESO: Paid Earned Shared and Owned Media with Gini Dietrich

About this Episode
Gini Dietrich joins the podcast with an update on the PESO model – the relationship of implementing Paid, Earned, Shared, and Owned media strategies.

  • Breaking down the silos between these essential media types
  • Pairing 2 elements of PESO to get rolling
  • The future of the model

Join us over on the Social Geek podcast for part 1 of our conversation available now.

Episode 210: Personal Branding with Felicia Reeves

Felicia Reeves, CMO of Empower Brands, joins to the podcast to discuss Personal Branding.

We’re chatting about personal branding not only for executives, but also for franchisees. Many small business owners are finding success and new customers by becoming local micro-influencers and subject matter experts.

Felicia also shares advice on how to enable, equip, and empower franchisees to market effectively in their region.

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Launch Your Podcast With Thunderly

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